Buying an investment property in Myrtle Beach can provide an opportunity to own real estate in one of South Carolina’s best-known coastal destinations. Before searching for a property,,
Fall Market Outlook: Myrtle Beach, Conway, and Beyond
Dated: September 4 2025
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Fall Market Outlook: Myrtle Beach, Conway, and Beyond
1. Cooling Market with Buyers’ Leverage
As of fall 2025, the Myrtle Beach housing market has shifted firmly toward buyers. Home values are showing a slight decline year-over-year, with median sale prices dipping and properties lingering on the market longer than they did a year ago. Many listings are seeing price reductions, and buyers now have the upper hand when it comes to negotiating. In short, it’s a market where patience and smart offers can pay off.
2. Surrounding Areas in Focus: Horry & Beyond
Looking beyond Myrtle Beach, the surrounding areas tell an equally interesting story. North Myrtle Beach continues to attract retirees seeking calm coastal living, affordable costs, and low property taxes. Inland, Conway has become one of the fastest-growing relocation destinations in the country, thanks to its historic charm, small-town feel, and slightly reduced exposure to coastal weather risks. These areas are offering alternatives for buyers who want proximity to the beach lifestyle without the same price pressures.
3. Affordability and Development Support
Myrtle Beach remains one of the more affordable beach markets in the United States. A wide selection of condos and active new construction keep median prices accessible compared to other coastal markets. Development projects, such as mixed-use revitalizations and community upgrades, are adding new housing options and long-term value. Combined with the area’s year-round tourism appeal, golf, and natural beauty, these factors help sustain steady interest even in a cooling market.
Our Take
The fall 2025 season in Myrtle Beach looks like prime time for buyers. With prices softening, inventory swelling, and homes sitting longer, there’s plenty of room to negotiate and find the right fit. Sellers, on the other hand, will need to focus on strong presentation, competitive pricing, and smart marketing to stand out. Surrounding communities like Conway and North Myrtle Beach provide even more variety, giving buyers flexibility and lifestyle options. Fall may bring cooler weather to the Grand Strand, but for savvy buyers, the market is still full of warmth and opportunity.
Jamie Broadhurst
Welcome to Myrtle Beach, SC and its surrounding communities, and CENTURY 21 Broadhurst. For 50 years, our family-owned company has served literally thousands of friends and neighbors with all the....
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This data is updated on a daily basis. Some properties which appear for sale on this web site may subsequently have sold and may no longer be available. September 23, 2026 4:35 PM UTC
